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SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
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How to Market, Advertise and Promote Your Business On A Limited Budget

 

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I spend hours communicating with small business owners all over the world and they have one common concern. My budget won’t allow me to do the kind of advertising I’d like to do.

In years past I

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SANTA MONICA, CA - JULY 14: Benji Madden and Fridea attend the Disneyland 50th Anniversary limited edition of Tees - designed by Jackie Brander party,  to celebrate 50 years of Disneyland on July 14, 2005 at Fred Segal in Santa Monica, California.  (Photo by Marsaili McGrath/Getty Images)
SANTA MONICA, CA - JULY 14: Benji Madden and Fridea attend the Disneyland 50th Anniversary limited edition of Tees - designed by Jackie Brander party, to celebrate 50 years of Disneyland on July 14, 2005 at Fred Segal in Santa Monica, California. (Photo by Marsaili McGrath/Getty Images)
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Are You Beautiful or Average?

Which are you? If you claim you're beautiful wouldn’t that sound a little conceited? If you're average isn’t that just another pigeonhole with a different name?

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WASHINGTON, DC - JUNE 20: An installation of 857 empty school desks, representing the number of students nationwide who are dropping out every hour of every school day, is on display at the National Mall June 20, 2012 in Washington, DC. The installation was presented by not-for-profit organization College Board to call upon presidential candidates who are running for the White House to make education a more prominent issue in the 2012 campaigns and put the nation’s schools back on track. (Photo by Alex Wong/Getty Images)
WASHINGTON, DC - JUNE 20: An installation of 857 empty school desks, representing the number of students nationwide who are dropping out every hour of every school day, is on display at the National Mall June 20, 2012 in Washington, DC. The installation was presented by not-for-profit organization College Board to call upon presidential candidates who are running for the White House to make education a more prominent issue in the 2012 campaigns and put the nation’s schools back on track. (Photo by Alex Wong/Getty Images)
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How Dumb Are We?

I keep seeing the “Man on the Street” interviews that late night talk show hosts have on now and then. I have to wonder about the world these folks live in.

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BOSTON, MA - APRIL 14: Police officers patrol the finish line of the Boston Marathon, on April 14, 2014 in Boston, Massachusetts. Last year, two pressure cooker bombs killed three and injured an estimated 264 others during the Boston marathon, on April 15, 2013. (Photo by Andrew Burton/Getty Images)
BOSTON, MA - APRIL 14: Police officers patrol the finish line of the Boston Marathon, on April 14, 2014 in Boston, Massachusetts. Last year, two pressure cooker bombs killed three and injured an estimated 264 others during the Boston marathon, on April 15, 2013. (Photo by Andrew Burton/Getty Images)
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Friday Facts About The Boston Marathon

Over one million spectators will watch 30,000 runners from all over the world compete for a grand prize of $150,000.

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First Lady Hillary Clinton steps out of the presidents limousine to board Air Force One January 5, 2000. The Clintons were traveling to their new house in Chappaqua, New York. (Photo by Mark Wilson)
First Lady Hillary Clinton steps out of the presidents limousine to board Air Force One January 5, 2000. The Clintons were traveling to their new house in Chappaqua, New York. (Photo by Mark Wilson)
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Why Hillary Clinton Will Be The Next President

Can Hillary pull it off or will she be left behind at the starting gate. Always a bridesmaid never a bride?

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An Internal Revenue Service employee processes tax returns in the mail room April 12, 2001 at the IRS East Coast headquarters in Brookhaven, New York. As the deadline for tax filing approaches, the IRS is now offering a variety of payment options, including e-mail and credit cards. (Photo by Spencer Platt/Newsmakers)(Getty Images)
An Internal Revenue Service employee processes tax returns in the mail room April 12, 2001 at the IRS East Coast headquarters in Brookhaven, New York. As the deadline for tax filing approaches, the IRS is now offering a variety of payment options, including e-mail and credit cards. (Photo by Spencer Platt/Newsmakers)(Getty Images)
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Are You A Victim Of Scope Creep?

While every business and family has experienced “scope creep” at one time or another, they might not have known the definition of their situation.

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(Contributed by Steve Frost Images Source ThinkStock)
(Contributed by Steve Frost Images Source ThinkStock)
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Why Do We Elect The People We Elect?

Everyone says they want honest, sincere candidates. People who will tell it like it is. Stand up for their principles and their critics be damned.

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HIMEJI, JAPAN - OCTOBER 16: An eleven day old newborn giraffe calf looks in his enclosure at Himeji Central Park on October 16, 2013 in Himeji, Japan. The baby giraffe was born on October 5, 2013 and stands over 170 cm tall. (Photo by Buddhika Weerasinghe/Getty Images)
HIMEJI, JAPAN - OCTOBER 16: An eleven day old newborn giraffe calf looks in his enclosure at Himeji Central Park on October 16, 2013 in Himeji, Japan. The baby giraffe was born on October 5, 2013 and stands over 170 cm tall. (Photo by Buddhika Weerasinghe/Getty Images)
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Friday Fun Facts About Giraffes

While you and I require 7-8 hours of sleep to maintain good health, how much does a giraffe need?

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Confederate General Robert E Lee (1807 - 1870) surrending to the Union General Ulysses S Grant (1822 - 1885) at Appomattox Court House in Virginia. (Photo by Hulton Archive/Getty Images)
Confederate General Robert E Lee (1807 - 1870) surrending to the Union General Ulysses S Grant (1822 - 1885) at Appomattox Court House in Virginia. (Photo by Hulton Archive/Getty Images)
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April 9, 1865 — The End of the Civil War

The Civil War caused the rebirth and the reuniting of the United States of America. While it didn’t happen overnight, it did happen.

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Ted Cruz (left) and Rand Paul enter the presidential race for the Republican Nomination for president. (Drew Angerer Getty Images News)
Ted Cruz (left) and Rand Paul enter the presidential race for the Republican Nomination for president. (Drew Angerer Getty Images News)
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Why Run For President?

The TV talking heads are going to make sure I know every utterance by every candidate on every issue between now and November 2016.

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