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SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
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How to Market, Advertise and Promote Your Business On A Limited Budget

 

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I spend hours communicating with small business owners all over the world and they have one common concern. My budget won’t allow me to do the kind of advertising I’d like to do.

In years past I

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A Promotional Blimp Carrying The Rolling Stones Lands Before The Press Conference To Announce Their 2002-2003 World Tour May 7, 2002 In New York City's Van Cortlandt Park. (Photo By Keith Bedford/Getty Images)
A Promotional Blimp Carrying The Rolling Stones Lands Before The Press Conference To Announce Their 2002-2003 World Tour May 7, 2002 In New York City's Van Cortlandt Park. (Photo By Keith Bedford/Getty Images)
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Friday Fun Facts About Advertising

Unless you go completely off the grid there is no way of escaping advertising in our 24/7/356 sound bite world.

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Newspaper
Photo by Evening Standard/Getty Images
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Need New Customers? Check the Newspaper

The bottom line is this; customers are trying their best to find you. The problem is they don’t always know where to look.

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Apple Hopes For Strong Christmas Season
Photo by Sean Gallup/Getty Images
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Six Things To Think About Before You Advertise

Are you getting the best bang for your advertising buck? Good advertising starts with good information.

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Michael Webb/Keystone/Getty Images
Michael Webb/Keystone/Getty Images
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The Power of Word-of-Mouth

If you asked 100 small business owners to name the most effective form of advertising almost all would say, “Word-of-Mouth.”

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Tom Egelhoff, host of "Open for Business" Saturdays 11AM to 2PM Mountain Time.
Tom Egelhoff, host of "Open for Business" Saturdays 11AM to 2PM Mountain Time.
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[Podcast] My 25 Favorite Low Cost, Small Business, Advertising Tips

[Podcast] My 25 Favorite Low Cost Small Business Advertising Tips

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preparing to write your marketing plan
When it comes to smart marketing, think Apple. (Photo by Kevork Djansezian/Getty Images)
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Marketing Plan: Homework – The plan before the plan

If I walked into your office and told you that for every dollar you gave me I’d give you a twenty-dollar bill how often would you like to see me?

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)Photo by Alter1fo Flickr)
)Photo by Alter1fo Flickr)
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50 Things Successful Businesses Do

If there is one secret to success in business it’s this, “Find someone who is successfully doing what you want to do — and do what they do.”

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Spencer Platt, Getty Images
Spencer Platt, Getty Images
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Do You Cast Your Newspapers Aside for eReaders? – Survey of the Day

Apple’s release of their iPad 3 set the tech world abuzz last week. While the tablet has many functions, it is often used as an electronic reader, and its competing devices are eReaders, like Amazon’s Kindle and Barnes & Noble’s Nook.

According to a new survey from Harris Interactive of 2,056 adults there is plenty of demand for all these tablets, as eReaders are becoming more and more popular.

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Category: Survey Tags: ,

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