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SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
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How to Market, Advertise and Promote Your Business On A Limited Budget

 

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I spend hours communicating with small business owners all over the world and they have one common concern. My budget won’t allow me to do the kind of advertising I’d like to do.

In years past I

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LONDON, ENGLAND - AUGUST 06: In this photo illustration an Apple iPad displays it's home screen on August 6, 2014 in London, England. iPad maker Apple is selling fewer units than in the same quarter in 2013, it is reported. (Photo illustration by Peter Macdiarmid/Getty Images)
LONDON, ENGLAND - AUGUST 06: In this photo illustration an Apple iPad displays it's home screen on August 6, 2014 in London, England. iPad maker Apple is selling fewer units than in the same quarter in 2013, it is reported. (Photo illustration by Peter Macdiarmid/Getty Images)
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If You’re Not Using Social Media …

There are a lot of people who dismiss social media as a fad, addiction, useless, overblown, overhyped, self-serving, and over used.

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LONDON - JULY 10: In this photo illustration a girl browses the social networking site Facebook on July 10, 2007 in London, England. Facebook has been rapidly catching up on MySpace as the premier social networking website and as of July 2007 was the secondmost visited such site on the World Wide Web. Started by 22 year old Harvard dropout Mark Zuckerberg, the website is responsible for 1% of all internet traffic and is the sixth most visited site in the USA. (Photo Illustration by Chris Jackson/Getty Images)
LONDON - JULY 10: In this photo illustration a girl browses the social networking site Facebook on July 10, 2007 in London, England. Facebook has been rapidly catching up on MySpace as the premier social networking website and as of July 2007 was the secondmost visited such site on the World Wide Web. Started by 22 year old Harvard dropout Mark Zuckerberg, the website is responsible for 1% of all internet traffic and is the sixth most visited site in the USA. (Photo Illustration by Chris Jackson/Getty Images)
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The Two Edged Sword — Social Media

Now profanities, hate speech, and intolerance are the order of the day. If you disagree with a post be prepared to be personally or professionally attacked and vilified.

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iStock
iStock
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How to Find a Job In 2014

Most job applicants are totally unprepared for the interview process. In this post I want to give you some tips about how to find that perfect job.

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Flickr Photo by JNFerree
Flickr Photo by JNFerree
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Is Social Media a Part of Your Marketing Plan?

Over 1 billion people on this planet are active users on Facebook. What that means to you is an immense audience for your products and services.

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Tom Keck/Getty Images
Tom Keck/Getty Images
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The Bumper Sticker

Facebook, LinkedIn, Twitter, smart phones, texting are taking over all forms of known communication. Yet, the lowly bumper sticker still remains.

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