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SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
SAN FRANCISCO, CA - MARCH 9: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new MacBook during an Apple special event at the Yerba Buena Center for the Arts on March 9, 2015 in San Francisco, California. Apple Inc. is expected to unveil more details on the much anticipated Apple Watch, the tech giant's entry into the rapidly growing wearable technology segment. (Photo by Stephen Lam/Getty Images)
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How to Market, Advertise and Promote Your Business On A Limited Budget

 

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I spend hours communicating with small business owners all over the world and they have one common concern. My budget won’t allow me to do the kind of advertising I’d like to do.

In years past I

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Apple Hopes For Strong Christmas Season
Photo by Sean Gallup/Getty Images
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Six Things To Think About Before You Advertise

Are you getting the best bang for your advertising buck? Good advertising starts with good information.

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Kevork Djansezian/Getty Images
Kevork Djansezian/Getty Images
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How to Build Your Business With Junk Mail

I want to talk about the two main challenges that many small business owners face when beginning a direct mail campaign.

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