We’ve all heard the old saying, “Nothing happens until someone sells something.” To many people that statement implies some form of coercion or manipulation.
How does a message about my business work, when it’s fitted between someone’s baby pictures and some other person’s witty sayings? But that’s not the way to use social media to build your business.
There are two types of products – tangible and intangible. Although each of the two might result in a satisfied customer, how to marketing and advertise each one are vastly different.
Successful businesses teach their employees the fundamentals that allow each transaction to flow through the sales and delivery process, with everyone doing their job seamlessly. It’s also working together as a team.
New business owners, and many that have been around for a while, often fail to understand, and capitalize, on customer thinking. The customer’s buying process has six basic steps.
Business owners often get so desperate they will accept input from anyone. The most important take away point from this article is to get the advice of people who are qualified to give it.
The hardest thing for business owners to do is turn responsibility over to others. No employee is going to give the business the same attention as the owner.