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WASHINGTON - JULY 29: (AFP OUT) U.S. President Barack Obama makes a statement in the Diplomatic Reception Room of the White House July 29, 2011 in Washington, DC. Obama spoke about progress with congressional leadership regarding the ongoing debt ceiling talks. (Photo by Martin H. Simon-Pool/Getty Images)
WASHINGTON - JULY 29: (AFP OUT) U.S. President Barack Obama makes a statement in the Diplomatic Reception Room of the White House July 29, 2011 in Washington, DC. Obama spoke about progress with congressional leadership regarding the ongoing debt ceiling talks. (Photo by Martin H. Simon-Pool/Getty Images)
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How To Create A Recession Proof Business

“Am I going to wait for a federal bailout; or will I bail myself out?”

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(Photo by Sam Greenwood/Getty Images)
(Photo by Sam Greenwood/Getty Images)
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How To Get Noticed By The Media

Sooner or later you are going to need to generate some publicity for your business. When that time comes you are going to play a little game with the media.

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"ShamWow" pitchman Vince Offer  (Photo by David Livingston/Getty Images)
"ShamWow" pitchman Vince Offer (Photo by David Livingston/Getty Images)
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How to Bring in The Business in 2013 Pt. 5 of 5

Of the following three phrases, “50% Off,” “Half Off,” or “Buy One; Get One Free,” which one do you think would be the most effective?

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Procter & Gamble are experts at building and advertising name brands.  (Photo by Justin Sullivan/Getty Images)
Procter & Gamble are experts at building and advertising name brands. (Photo by Justin Sullivan/Getty Images)
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How to Bring in The Business in 2013, Pt. 4 of 5

Mistakes in advertising can be costly to small business. For this reason, many businesses decide either not to advertise at all, or to be very conservative with their ads.

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Realtors are always on the lookout for that Ideal Customer  (Photo by Joe Raedle/Getty Images)
Realtors are always on the lookout for that Ideal Customer (Photo by Joe Raedle/Getty Images)
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How to Bring in The Business in 2013, Pt. 2 of 5

When we say the word “customer” we are generally speaking of someone willing to exchange money for the products and services you provide. But not all customers are created equal.

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Grand Openings are a great way to boost foot traffic to retail locations. Photo by Tony Cecala (Flickr Images)
Grand Openings are a great way to boost foot traffic to retail locations. Photo by Tony Cecala (Flickr Images)
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How to Bring in The Business in 2013, Pt. 1 of 5

In this five part series I’m going to cover a few ideas I’ve picked up from business owners across the nation.

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Reducing employee turnover will increase your bottom line.  (Photo by Matt Cardy/Getty Images)
Reducing employee turnover will increase your bottom line. (Photo by Matt Cardy/Getty Images)
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The High Cost of Employee Turnover

Employment should be a win-win for both the employer and employee.

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TV's are products that are tangible the produce intangible emotions.  (Photo by Ethan Miller/Getty Images)
TV's are products that are tangible the produce intangible emotions. (Photo by Ethan Miller/Getty Images)
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How to Market Tangible and Intangible Products and Services

There are two types of products – tangible and intangible. Although each of the two might result in a satisfied customer, how to marketing and advertise each one are vastly different.

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Support your Local Merchants during the final shopping days of the Christmas Season. (Photo by Sean Gallup/Getty Images)
Support your Local Merchants during the final shopping days of the Christmas Season. (Photo by Sean Gallup/Getty Images)
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Only Three Days Left to Shop Local

The local business owner not only needs your business during the Christmas shopping season, they need your business throughout the year.

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WASHINGTON - OCTOBER 31: U.S. President George W. Bush signs H.R. 3678, the Internet Tax Freedom Act Amendments Act of 2007 in the Oval Office October 31, 2007 in Washington, DC. The bill will extend certain tax free transactions that take place via the internet. (Photo by Win McNamee/Getty Images)
WASHINGTON - OCTOBER 31: U.S. President George W. Bush signs H.R. 3678, the Internet Tax Freedom Act Amendments Act of 2007 in the Oval Office October 31, 2007 in Washington, DC. The bill will extend certain tax free transactions that take place via the internet. (Photo by Win McNamee/Getty Images)
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Has The Time Come for An Internet Sales Tax?

Polls overwhelmingly show that the rank and file online buyer does not want a sales tax on Internet purchases.

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